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Group photo of the guests at the 35 years of GLADEN, 20 years of MOSCONI anniversary evening at the Urbankeller Salzburg

35 years of GLADEN, 20 years of MOSCONI

Anniversaries are about years. Ours is about people. GLADEN has reached 35 years and MOSCONI 20 because dealers around the world show every day how good sound in a car can be.

How it all began

Thirty-five years ago, Henning Gladen began building loudspeakers. From the very start, one belief guided GLADEN: a loudspeaker is more than a component. It is an instrument that makes emotion audible. Over the years, that conviction grew into the experience that defines GLADEN today, reaching from acoustics and loudspeaker development to the sound inside the vehicle itself, from analog systems to tuning with DSP.

Twenty years ago, Ivan Mosconi founded MOSCONI with a handful of enthusiasts in a small workshop, among tools, cables and many long nights. Their goal was amplifiers with a character of their own, built with Italian engineering and attention to every detail. The energy that filled that workshop is still in every MOSCONI.

The partnership between the two brands grew over many years, step by step, carried by the trust of the dealers who work with GLADEN and MOSCONI. Both stories share the same core: technology that does not explain music, but lets you feel it. GLADEN gives music its voice; MOSCONI gives it power.

An evening in Salzburg

During Car Media World 2026, we invited the people who carry this story to the Urbankeller in Salzburg. They came from every country in Europe, from the USA, Singapore and Thailand. Many languages, one shared passion.

By day, we met at the GLADEN, MOSCONI and SOUNDUP booth. In the evening, there was time for what trade show days rarely allow: long conversations, reunions and new acquaintances.

Moving forward together

Patrick Gladen used the evening above all to say thank you:

“Thank you for walking this path with us. I am proud that we came through the difficult last ten years together. From here, we set out toward a stronger future, with new products that we will bring to the whole world as partners. And the GLADEN and MOSCONI philosophy that has connected us through these years is one we will carry forward for a long time.”

What comes next

We then showed what we are working on for 2026 and 2027: new entry-level systems, the revised AEROSPACE speaker series, multichannel and PICO amplifiers. For the anniversary, both brands share one name: AEROSPACE stands for loudspeakers at GLADEN and for amplifiers at MOSCONI.

The MOSCONI PRO EVO shows how much our dealers shape our products. It grew out of feedback from customers and partners: every idea, every suggestion, every critique.

To everyone who was there that evening, and to everyone who has stood by GLADEN and MOSCONI for many years: we will write the next chapters with you.

Talk to your specialist dealer about the new products. You can find one near you with our dealer locator.

Impressions from the evening

Shared GLADEN, MOSCONI and SOUNDUP booth at Car Media World 2026
Conversations with dealers at the booth
The vaulted hall of the Urbankeller Salzburg, set for the evening
Guests at the long tables
Product presentation for the guests
Presentation in the vaulted hall
Dealers from around the world follow the product presentation
Guests take a closer look at the new products

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Bertha-Benz-Str. 9
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